This year’s second Maison & Objet exhibition in Paris explored the main theme of “Comfort Zone”. François Bernard took over the Inspirations Space to present a selection of objects by exhibiting brands, and the Bookshop-Café with a variety of sources illustrating the theme.
The Inspirations Book also shed light on the theme from various forward-looking perspectives, while the Conference Space provided an opportunity to further explore the notion of comfort with a five-day programme of debates on current related trends.
The September 2017 edition of Maison & Objet registered a significant upsurge in the number of visitors compared with the past two years. According to the organisers, “Insight into current and future trends, the new and improved layout for the Objet Hub, the endless supply of creativity from exhibitors and a wealth of complementary content available on social networks have provided additional momentum to the event.”
The exhibition featured 3,000 brands, including 674 new exhibitors, and offered a multi-channel ecosystem to enhance the digital experience for exhibitors and visitors, highlighted by the online platform MOM (MAISON&OBJET AND MORE) – “an innovative solution to maintain exhibitor visibility in between events and a unique growth lever for brands”.
The Designer of the Year was Tristan Auer; the Rising Talent Awards went to latest graduates of the ENSCI-Les Ateliers; and The Green Itinerary honoured 11 exhibitors who “share the same focus on local production, fair trade, recycling, artisanal know-how and sustainable development”.